New perspectives emerge where knowledge, experience and curiosity come together.

In the journal, you’ll find in-depth analysis, fresh food for thought and relevant insights into the developments that are bringing about lasting change to businesses, markets and customer experiences.

Customer Focus Journal | Future Radar

In Focus

Digitale Bewertung mit fünf Sternen als Symbol für skalierbare Empathie im Kundenservice
In this Future Radar, we analyze a recent KPMG study on customer experience: despite increased efficiency, empathy remains the weakest CX driver and the greatest opportunity for loyalty and growth.
Ein Industriearbeiter bedient eine digitale, holografische Benutzeroberfläche, auf der vernetzte Produktionsobjekte und Datenströme visualisiert werden – Symbol für Industrie 4.0 und smarte Fertigung.

Germany's industry is in the midst of an AI-driven transformation. More and more companies are making productive use of Industry 4.0 applications, artificial intelligence and digital twins – despite economic uncertainties. A recent Bitkom study shows why digitalisation has long since become a survival strategy for industry and where Germany stands in international competition.
A human hand shakes the digitally glowing hand of artificial intelligence, consisting of dots and lines. In the background, blue network lines connect to form a technological pattern.
Artificial intelligence is becoming increasingly powerful, and with it grows the responsibility to clearly link its behaviour to human values. The VDI study ‘AI Alignment – A Central Challenge of Our Time?’ shows why the alignment of AI systems is no longer a theoretical question. It analyses international research initiatives, technical solutions and ethical requirements and makes it clear that only if AI is designed to be transparent, verifiable and human-centred can it become a reliable partner for our society.

Customer Focus Journal | Success Stories

From Idea to Impact

Customer Focus Journal

Numbers that Count

Facts and figures on finance, technology, and society

Customer Focus Journal | Fact Check

On the
Test Bench

Question myths. Understand the facts. Make better decisions.

Not every widely held belief stands up to closer scrutiny. We put common myths to the test, analyse current developments and provide facts to help you make sense of things. For anyone who prefers to base their decisions on evidence rather than assumptions.

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